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Develop an Action Plan With your lead list in hand, it’s time to develop a strategic action plan: Prioritize Leads : Use the data to prioritize leads based on factors such as contract value, renewal dates, or those most likely to purchase. This personalized approach increases the likelihood of engagement and conversion.
Multiple-award contracts mandate a fair opportunity to all awardees for orders over the micro-purchase threshold, though there are exceptions like urgency or specialized service needs. Market research can provide crucial contracts awarded insights into government agencies’ purchasing patterns, helping you target future contract opportunities.
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